How to use them · pick your way
No code. No Claude Code. Just Claude.
These run in the normal Claude app you already use. A "skill" is just a set of writing instructions in a file, you don't need to be technical. Start with whichever row fits you. Easiest first.
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Paste it in, works on any plan, even free (10 seconds)
The no-setup way. Open a skill's SKILL.md (unzip a download, or view it on your repo), copy everything, and paste it into a Claude chat with your draft:
Use the writing rules below to rewrite my draft. Then list what you changed and why.
[PASTE THE SKILL HERE]
My draft:
[PASTE YOUR CAPTION / SCRIPT / POST HERE]That's it. Want to run a few in a row? Paste dumbify, then storytelling, then anti-ai-writing one after another in the same chat.
Install once in the Claude app, then it's automatic (Pro / Max)
Upload a skill once and Claude uses it on its own whenever you ask it to write, in any chat, forever. No pasting. Three steps:
- In Claude, go to Settings → Capabilities and turn on "Code execution and file creation" (this is what lets skills run).
- Go to Settings → Customize → Skills → Upload, and drop in a skill zip from above (upload one at a time, dumbify.zip, storytelling.zip, and so on).
- Now just ask Claude to write or fix something. It reads the skill's description and applies it automatically, you never call it by name.
Upload each skill as its own zip (each one already has its folder at the root, which is what Claude expects). Custom-skill upload needs a Pro or Max plan with code execution on.
Use Claude Code (for the technical crowd)
Already in Claude Code? Paste this and it installs all of them from your repo:
Install the writing skills from this repo into my Claude Code skills directory (~/.claude/skills/): https://github.com/YOUR-HANDLE/content-skills
Then tell me how to restart so they're picked up.Or browse the source on your repo.
Skill 05 · the one you build
Build your voice-DNA in 2 minutes.
The other four make good content. This makes it yours. You can't download it, you build it from your own writing. Gather ~20 of your real posts (best input: spoken transcripts of your own short-form videos, how you actually talk, not just captions), paste them into Claude with the prompt below, and save what comes back.
The prompt (copy-paste)
You are building my VOICE-DNA, a reusable profile of how I actually write and talk, so you can write in my voice later.
Below are 20 of my real posts / video transcripts. Read ALL of them first. Then build a profile. Do NOT summarize what they're about, analyze HOW I express myself.
Output a single markdown file with these sections:
## How I sound
3–5 sentences on my overall register, energy, and pacing. Be specific and quote me.
## Sentence shapes
How I build sentences. Length patterns. Do I run thoughts together with "and/but/so," or write short and clipped? Punctuation habits. Quote 3–4 real examples.
## Signature phrases & tics
The exact words, openers, transitions, and verbal habits that recur. List them verbatim with the post they came from. Include filler/slang I actually use.
## How I open (hooks)
The patterns in my first lines. What kind of hook do I reach for? Quote my 5 strongest openers.
## How I close (CTAs / last lines)
How I end things. My real CTA style, word for word.
## Anti-voice (never do this)
Words, phrases, and moves that would instantly sound NOT like me. Be strict.
Rules:
- Ground every claim in a real quote from my posts. No generic adjectives.
- If I write differently when spoken vs. written, note the difference.
- Keep it tight enough to drop into a system prompt.
Here are my posts:
[PASTE 20 POSTS / TRANSCRIPTS HERE]Claude returns a voice-dna.md, a profile of how you sound. Keep it somewhere handy. The simplest way to reuse it: paste it at the top of any chat before you ask Claude to write. Want it automatic? Put it in a folder called voice-dna with this frontmatter on top, zip the folder, and upload it as a skill (same as method 2 above):
---
name: voice-dna
description: Use when writing ANY content in my voice, captions, scripts, posts, emails. Read this profile first and match my sentence shapes, signature phrases, hooks, and CTAs. Never write in a generic voice when this exists.
---
[paste the voice-dna.md the prompt produced here]Pro move: re-run the prompt every few months. Your voice drifts, a fresh 20-post sample keeps the DNA current, and now storytelling, viral-hooks, and anti-ai-writing all have a real voice to match instead of falling back to mechanics.